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SELECT 
  SQL_CALC_FOUND_ROWS products.product_id, 
  descr1.product as product, 
  companies.company as company_name, 
  companies.ec_rfq_whatsapp_number, 
  companies.ec_rfq_bht, 
  companies.ec_rfq_phone_number, 
  companies.ec_rfq_bhf, 
  products.product_type, 
  products.parent_product_id, 
  cscart_ec_table_booking_system.booking_type as booking_type 
FROM 
  cscart_products as products 
  LEFT JOIN cscart_product_descriptions as descr1 ON descr1.product_id = products.product_id 
  AND descr1.lang_code = 'en' 
  LEFT JOIN cscart_product_prices as prices ON prices.product_id = products.product_id 
  AND prices.lower_limit = 1 
  LEFT JOIN cscart_companies AS companies ON companies.company_id = products.company_id 
  INNER JOIN cscart_products_categories as products_categories ON products_categories.product_id = products.product_id 
  INNER JOIN cscart_categories ON cscart_categories.category_id = products_categories.category_id 
  AND (
    cscart_categories.usergroup_ids = '' 
    OR FIND_IN_SET(
      0, cscart_categories.usergroup_ids
    ) 
    OR FIND_IN_SET(
      1, cscart_categories.usergroup_ids
    )
  ) 
  AND cscart_categories.status IN ('A', 'H') 
  AND cscart_categories.storefront_id IN (0, 1) 
  LEFT JOIN cscart_ec_table_booking_system ON cscart_ec_table_booking_system.product_id = products.product_id 
  LEFT JOIN cscart_product_popularity as popularity ON popularity.product_id = products.product_id 
WHERE 
  1 
  AND cscart_categories.category_id IN (2800) 
  AND products.product_id NOT IN (152077) 
  AND companies.status IN ('A') 
  AND products.company_id IN (
    1, 
    25, 
    34, 
    35, 
    36, 
    37, 
    38, 
    39, 
    40, 
    41, 
    42, 
    43, 
    44, 
    45, 
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    49, 
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    690, 
    691, 
    692, 
    693, 
    694, 
    695, 
    696, 
    697, 
    707, 
    719, 
    0
  ) 
  AND products.company_id = 298 
  AND (
    products.amount > 0 
    OR products.tracking = 'D'
  ) 
  AND (
    products.usergroup_ids = '' 
    OR FIND_IN_SET(0, products.usergroup_ids) 
    OR FIND_IN_SET(1, products.usergroup_ids)
  ) 
  AND products.status IN ('A') 
  AND prices.usergroup_id IN (0, 0, 1) 
  AND products.company_id = 298 
  AND products.parent_product_id = 0 
GROUP BY 
  products.product_id 
ORDER BY 
  popularity.total desc, 
  products.product_id ASC 
LIMIT 
  0, 10

Query time 0.00979

JSON explain

{
  "query_block": {
    "select_id": 1,
    "cost_info": {
      "query_cost": "2799.31"
    },
    "ordering_operation": {
      "using_filesort": true,
      "grouping_operation": {
        "using_temporary_table": true,
        "using_filesort": false,
        "nested_loop": [
          {
            "table": {
              "table_name": "companies",
              "access_type": "const",
              "possible_keys": [
                "PRIMARY"
              ],
              "key": "PRIMARY",
              "used_key_parts": [
                "company_id"
              ],
              "key_length": "4",
              "ref": [
                "const"
              ],
              "rows_examined_per_scan": 1,
              "rows_produced_per_join": 1,
              "filtered": "100.00",
              "cost_info": {
                "read_cost": "0.00",
                "eval_cost": "0.20",
                "prefix_cost": "0.00",
                "data_read_per_join": "9K"
              },
              "used_columns": [
                "company_id",
                "status",
                "company",
                "ec_rfq_whatsapp_number",
                "ec_rfq_phone_number",
                "ec_rfq_bhf",
                "ec_rfq_bht"
              ]
            }
          },
          {
            "table": {
              "table_name": "cscart_categories",
              "access_type": "const",
              "possible_keys": [
                "PRIMARY",
                "c_status",
                "p_category_id"
              ],
              "key": "PRIMARY",
              "used_key_parts": [
                "category_id"
              ],
              "key_length": "3",
              "ref": [
                "const"
              ],
              "rows_examined_per_scan": 1,
              "rows_produced_per_join": 1,
              "filtered": "100.00",
              "cost_info": {
                "read_cost": "0.00",
                "eval_cost": "0.20",
                "prefix_cost": "0.00",
                "data_read_per_join": "5K"
              },
              "used_columns": [
                "category_id",
                "usergroup_ids",
                "status",
                "storefront_id"
              ]
            }
          },
          {
            "table": {
              "table_name": "products_categories",
              "access_type": "range",
              "possible_keys": [
                "PRIMARY",
                "pt"
              ],
              "key": "PRIMARY",
              "used_key_parts": [
                "category_id",
                "product_id"
              ],
              "key_length": "6",
              "rows_examined_per_scan": 1832,
              "rows_produced_per_join": 1832,
              "filtered": "100.00",
              "using_index": true,
              "cost_info": {
                "read_cost": "3.68",
                "eval_cost": "366.40",
                "prefix_cost": "370.08",
                "data_read_per_join": "28K"
              },
              "used_columns": [
                "product_id",
                "category_id"
              ],
              "attached_condition": "((`webmarco`.`products_categories`.`category_id` = 2800) and (`webmarco`.`products_categories`.`product_id` <> 152077))"
            }
          },
          {
            "table": {
              "table_name": "products",
              "access_type": "eq_ref",
              "possible_keys": [
                "PRIMARY",
                "age_verification",
                "status",
                "idx_parent_product_id",
                "idx_master_product_id"
              ],
              "key": "PRIMARY",
              "used_key_parts": [
                "product_id"
              ],
              "key_length": "3",
              "ref": [
                "webmarco.products_categories.product_id"
              ],
              "rows_examined_per_scan": 1,
              "rows_produced_per_join": 91,
              "filtered": "5.00",
              "cost_info": {
                "read_cost": "1832.00",
                "eval_cost": "18.32",
                "prefix_cost": "2568.48",
                "data_read_per_join": "716K"
              },
              "used_columns": [
                "product_id",
                "product_type",
                "status",
                "company_id",
                "amount",
                "usergroup_ids",
                "tracking",
                "parent_product_id"
              ],
              "attached_condition": "((`webmarco`.`products`.`parent_product_id` = 0) and (`webmarco`.`products`.`company_id` = 298) and ((`webmarco`.`products`.`amount` > 0) or (`webmarco`.`products`.`tracking` = 'D')) and ((`webmarco`.`products`.`usergroup_ids` = '') or find_in_set(0,`webmarco`.`products`.`usergroup_ids`) or find_in_set(1,`webmarco`.`products`.`usergroup_ids`)) and (`webmarco`.`products`.`status` = 'A'))"
            }
          },
          {
            "table": {
              "table_name": "cscart_ec_table_booking_system",
              "access_type": "eq_ref",
              "possible_keys": [
                "PRIMARY"
              ],
              "key": "PRIMARY",
              "used_key_parts": [
                "product_id"
              ],
              "key_length": "4",
              "ref": [
                "webmarco.products_categories.product_id"
              ],
              "rows_examined_per_scan": 1,
              "rows_produced_per_join": 91,
              "filtered": "100.00",
              "cost_info": {
                "read_cost": "91.60",
                "eval_cost": "18.32",
                "prefix_cost": "2678.40",
                "data_read_per_join": "15K"
              },
              "used_columns": [
                "product_id",
                "booking_type"
              ],
              "attached_condition": "<if>(is_not_null_compl(cscart_ec_table_booking_system), (`webmarco`.`cscart_ec_table_booking_system`.`product_id` = `webmarco`.`products_categories`.`product_id`), true)"
            }
          },
          {
            "table": {
              "table_name": "prices",
              "access_type": "ref",
              "possible_keys": [
                "usergroup",
                "product_id",
                "lower_limit",
                "usergroup_id"
              ],
              "key": "usergroup",
              "used_key_parts": [
                "product_id"
              ],
              "key_length": "3",
              "ref": [
                "webmarco.products_categories.product_id"
              ],
              "rows_examined_per_scan": 1,
              "rows_produced_per_join": 4,
              "filtered": "5.00",
              "using_index": true,
              "cost_info": {
                "read_cost": "91.60",
                "eval_cost": "0.92",
                "prefix_cost": "2788.32",
                "data_read_per_join": "293"
              },
              "used_columns": [
                "product_id",
                "lower_limit",
                "usergroup_id"
              ],
              "attached_condition": "((`webmarco`.`prices`.`lower_limit` = 1) and (`webmarco`.`prices`.`usergroup_id` in (0,0,1)))"
            }
          },
          {
            "table": {
              "table_name": "popularity",
              "access_type": "eq_ref",
              "possible_keys": [
                "PRIMARY",
                "total"
              ],
              "key": "PRIMARY",
              "used_key_parts": [
                "product_id"
              ],
              "key_length": "3",
              "ref": [
                "webmarco.products_categories.product_id"
              ],
              "rows_examined_per_scan": 1,
              "rows_produced_per_join": 4,
              "filtered": "100.00",
              "cost_info": {
                "read_cost": "4.58",
                "eval_cost": "0.92",
                "prefix_cost": "2793.82",
                "data_read_per_join": "146"
              },
              "used_columns": [
                "product_id",
                "total"
              ]
            }
          },
          {
            "table": {
              "table_name": "descr1",
              "access_type": "eq_ref",
              "possible_keys": [
                "PRIMARY",
                "product_id"
              ],
              "key": "PRIMARY",
              "used_key_parts": [
                "product_id",
                "lang_code"
              ],
              "key_length": "9",
              "ref": [
                "webmarco.products_categories.product_id",
                "const"
              ],
              "rows_examined_per_scan": 1,
              "rows_produced_per_join": 4,
              "filtered": "100.00",
              "cost_info": {
                "read_cost": "4.58",
                "eval_cost": "0.92",
                "prefix_cost": "2799.31",
                "data_read_per_join": "31K"
              },
              "used_columns": [
                "product_id",
                "lang_code",
                "product"
              ]
            }
          }
        ]
      }
    }
  }
}

Result

product_id	product	company_name	product_type
152076	Felpa In Cotone Garzato 100%	FC Sport Store	P
152065	Tshirt Basica	FC Sport Store	P
152069	Tshirt Cotone 100% Marchio Hangar 93	FC Sport Store	P
152068	Tshirt Cotone Nero	FC Sport Store	P
152067	Tshirt Cotone	FC Sport Store	P
152071	Tshirt 100% Cotone	FC Sport Store	P